Loading

April 2008 issue

Contents
News
Agency News
Agency Survey
Feedback
Market Report
Direction
Special Report
Course Guide
Spotlight
Destination
City Focus
Status

Contact Point:
Request information from our advertisers

pdf version
To view this page as a pdf file click on this button.

If you do not have Acrobat, you can download it from Adobe for free

Back issues

Status Survey

Link to our site

Get a Free Copy

What are agents?

Calendar of events
Useful links
Language Travel Magazine
11-15 Emerald Street
WC1N 3QL
London, England
T: +44 (0)20 7440 4020
F: +44 (0)20 7440 4033
Pacific Office
T/F: +61 (0)8 9341 1820

Other products


New Zealand Feedback

Asia was well represented in this year’s Feedback survey on New Zealand. Meanwhile, a majority of respondents were learning the language for current or future work purposes.

New Zealand feedback at a glance
Total number of students: (female 68, male 53, unknown 3) 124
Average age in years: 24
Average length of programme in weeks:
13
Average number of students in class:
10.5
Average number of hours of language tuition per week: 24
% of students who found out about their course through an agent:
54
% of students who booked through an agent or adviser:
69
% of students who had been on another language programme: 2
0
% of students who would recommend their school:
91

Respondents by world region of origin Top nationalities
1. Asia 65%
2. Western Europe 22%
3. Latin America 7%
4. C & E Europe 4%
Unknown 2%
1. South Korean 25%
2. Chinese 15%
3. Japanese 12%
3. Swiss 12%
5. Brazilian 6%
6. Taiwanese 4%
7. Filipino 3%
7. French 3%
7. German 3%
7. Thai 3%

In my class there are... How easy is it to practise English with native speakers?
1. The right amount of students (61%)
2. Too many students (14%)
3. Too many students who speak my language (13%)
4. Too many students from one other country (12%)
1. Quite hard (47%)
2. Quite easy (38%)
3. Very easy (7%)
4. Very hard (7%)
Unknown (1%)

How did you find your programme? Did you book your course through an agent or an educational adviser?
1. It was recommended by an agent (54%)
2. It was recommended by a friend/relative (27%)
3. I found it on the Internet (14%)
4. I saw it advertised (4%)
Unknown 1%
Yes (69%)
No (26%)
Unknown (5%)

Student reasons for school selection included:
“To discover New Zealand and Auckland and to meet people with different nationalities and learn perfect English”
“New Zealand is surrounded by great views, has kind people and fresh air!”
“I think it is a good price and in this school we can do the FCE exam after nine weeks”
“Because it doesn’t have a lot of students from my country”
“Because lots of people say this country is beautiful”

Before looking for your course, did you know where you wanted to study?
Country
Yes (82%)
No (15%)
Unknown (3%)
City/town
Yes (68%)
No (28%)
Unknown (4%)
School
Yes (39%)
No (56%)
Unknown (5%)

Student nationality
There were 20 different nationalities represented in this year’s Feedback survey on New Zealand, a slight increase on the 17 documented in last year’s poll (see LTM, March 2007, pages 18-19). Asia remains New Zealand’s biggest source region, responsible for 65 per cent of the incoming student market. However, there was a shake up in the overall nationality rankings; Japanese students slipped from first to third place – achieving just 12 per cent compared with 28 per cent previously – Chinese students moved into second place with a 15 per cent share – four percentage points more than previously – and Korean students claimed top spot with a 25 per cent slice of the overall market – up three percentage points on last year’s result. Western Europeans were a little more numerous this year, accounting for 22 per cent of the student base, compared with 16 per cent in 2007. Meanwhile, Taiwanese (four per cent), Filipino (three per cent) and Thai (three per cent) students made their debut in the top ten, marking a new trend and an ever-strengthening Asian student market.

Student motivation
Average length of stay for respondents on language courses this year was down slightly from 15.4 weeks to 12.9 weeks. However, 24 per cent of respondents had opted for shorter courses lasting six weeks or less, compared with 20 per cent last year. Half of all respondents classed themselves as students, with 47 per cent falling into the 20-to-25 year old age bracket. This is a marked decrease on the number of this age group observed last year (56 per cent). Meanwhile, the number of students going on to further education in New Zealand dropped to 14 per cent, down 11 percentage points on the previous year.

Student enrolment
Agent usage was up this year, with 69 per cent of students booking their course through an educational adviser compared with 62 per cent last year. Just under a quarter of respondents had been on a study abroad vacation before (20 per cent) with a majority studying English in another English speaking country such as Canada or Australia. However, other languages respondents had studied previously included Chinese, Korean, Russian and Norwegian.

Standard of the schools
Student satisfaction rates were significantly higher this year with 61 per cent of respondents happy with both their class size and nationality mix – 15 percentage points more than previously. Despite average classes consisting of 10.5 students, 14 per cent commented that there were too many students in their class. A further 13 per cent thought there were too many students of their own nationality present – 41 per cent of whom were Chinese – and another 12 per cent thought there too many students from one other country – a quarter of whom were Korean.

Living in New Zealand
A total of 45 per cent of respondents found it very easy or fairly easy to practise their new communication skills with local people. The average cost of a one-week course, including accommodation, averaged out at NZ$447 (US$355) and 57 per cent of respondents commented that comparatively speaking, the cost of living was higher than in their own country. Korean, Chinese, Brazilian and Taiwanese students were among those that found costs significantly higher.



Thank you to the following schools for participating in our survey: AIS St Helens, Auckland; Campbell Language Institute, Wellington; Cathedral City Academy, Christchurch; Christchurch College of English, Christchurch; Christchurch Polytechnic Institute of Technology, Christchurch; Coromandel Outdoor Language Centre, Whitianga; Dominion School, Auckland; Dynaspeak English, Auckland; Eurocentres, Auckland; Garden City English School, Christchurch; Kaplan Aspect, Christchurch; King’s Education Ltd, Christchurch; Language Schools New Zealand, Christchurch; Language Schools New Zealand, Queenstown; Languages International, Christchurch; Rotorua English Language Academy, Rotorua.

Contact any advertiser in the this issue now

The following language schools, associations and accommodation providers advertised in the latest edition of Language Travel Magazine. If you would like more information on any of these advertisers, tick the relevant boxes, fill out your details and send.

Name

Company
Country

Telephone

Email


ACCOMMODATION
Britannia Student
      Services  

ASSOCIATIONS/GROUPS
Eaquals
      International  
Feltom Malta  
International House
      World Organisation  
MEI-Relsa Ireland  
Quality English  

EVENTS
Alphe Conferences  
LTM Star Awards  

EXAM BOARDS
IELTS  

GUARDIANSHIP
COMPANIES
Bright World
      Guardianships  

INSURANCE
InterGlobal Ltd.  
Student Guard
      Insurance  

SERVICES
Your World On
      Monday  

TOURIST ATTRACTIONS
Merlin
      Entertainments

TOURIST BOARDS
Malta Tourism
      Authority  

BELGIUM
CERAN Lingua
      International  
      (Belgium, France,
      Spain, UK)

CANADA
Bodwell College  
Centre Linguista
      Canada  
College Platon  
English Bay
      College  
Hansa Language
      Centre of Toronto  
ILSC  
National School of
      Languages  
Quest Language
      Studies  
Richmond School
      District #38  
Stewart College
      of Languages  
University of
      Toronto  
Vancouver English
      Centre  
YMCA Greater
      Montreal
      International
      Lang School  

CHINA
iMandarin Chinese
      Training School  
Mandarin House  

ENGLAND
Bell International  
      (Malta, UK)
International House
      World Organisation  
Kaplan Aspect  
      (Australia, Canada,
      Ireland, Malta,
      New Zealand, South
      Africa, UK, USA)
LAL Language and
      Leisure  
      (England, Malta,
      South Africa, USA)
Malvern House  
Princes College
      School of English  
Queen Ethelburga's
      College  
South Thames
      College  
St Giles Colleges  
      (Canada, UK, USA)
Study Group  
      (Australia, Canada,
      England, France,
      Germany, Ireland,
      Italy, New Zealand,
      South Africa, Spain,
      USA)

FRANCE
Home Language
      International  
      (France, Ireland,
      Spain)
Langues Sans
      Frontieres  
Silc - Séjours
      Linguistiques  
      (France, Spain, UK)
Université de Paris
      Sorbonne  

GERMANY
International House
      Berlin - Prolog  

IRELAND
ISI - International
      Study Institute
      Ireland

Swan Training
      Institute  
University College
      Cork  

JAPAN
Kai Japanese
      Language School  

MALTA
Clubclass
      Residential
      Language School  
EC - English
      Language Centres  
      (China, England,
      Malta, South Africa,
      USA)
LAL Malta  
Malta Tourism
      Authority  
NSTS  

NEW ZEALAND
Languages
      International  
Wellington High
      School  

SCOTLAND
EAC Language
      Centres and
      Activity Camps  
      (England, Ireland,
      Scotland, Wales)
Edinburgh Academy

SOUTH AFRICA
Cape Studies  

SPAIN
ESADE- Executive
      Language Centre  
Idiomas ¡Sí!  
Instituto
      Internacional de
      Idiomas Ibiza  
Pamplona Learning
      Spanish Institute

SWITZERLAND
EF Language
      Colleges Ltd  
      (Australia, Canada,
      China, Ecuador,
      England, France,
      Germany, Ireland,
      Italy, Malta, New
      Zealand, Russia,
      Scotland, Spain,
      USA)

USA
ALCC - American
      Language &
      Communication
      Center  
Brown University  
ELS Educational
      Services  
Global Immersions
      Inc  
Kaplan Aspect  
      (Australia, Canada,   
      Ireland, Malta, New
      Zealand, South
      Africa, UK, USA)
Monterey Institute
      of International
     Studies  
Zoni Language
     Centers  

WORK WISE

ENGLAND
Bright World
      Guardianships  
Twin Group  
      (Ireland, UK)