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Contents - March 2010

Special report
In the summertime
With winter well and truly out of the way, it’s time providers prepared themselves for the summer onslaught. As one of the busiest and most lucrative sectors of the market, summer vacation provision sees intense competition among providers and expectations at an all time high concerning teaching, social and accommodation standards. Nicola Hancox talks to various educators about how they handle the heat

Market Report
South Africa’s hope
Business was slow in 2009 for many language schools in South Africa, although providers hope the World Cup this year will boost student numbers. Cherrelle Harroo reports.

Regional Focus
Prairie provinces of Canada
Alberta, Manitoba and Saskatchewan in central Canada promise a friendly, real study experience for students interested in immersing themselves in authentic Canadian life with an emphasis on the great outdoors. Amy Baker reports.

A positive direction?

What a lot can change in a short space of time. I happened to find myself re-reading my Opinion piece from the November issue last year, in which I commented on the apparent appetite being shown by various governments for greater involvement and backing of their respective education export industries.

It is a different story less than six months later, with the UK currently reviewing its student visa system with the threat looming that more stringent requirements may be introduced; a far cry from relaxing the rule barring complete beginners from entering the country on a student visa that I had suggested might eventually be achieved through industry mobilisation and a receptive official ear..... UKBA is also not endearing itself to the industry by suspending professional schools from its Register of Sponsors for alleged irregularities without any notice (page 6).

Meanwhile, in Ireland, there is disdain that the government seems to be stalling on its stated commitment to capture a greater share of the international education market, with educators claiming in the press that delays in visa issuance are costing them students.

While governments grapple with streamlining strategy and enabling export success while safeguarding political concerns related to that indefinable hot potato – “immigration” – (I notice that UKBA is referring to a Temporary Migration department now, at least reinforcing here the distinction between short-term and permanent migration), it is over to the education sector to yield more decisive news in this issue.

A large Canadian corporation, CIBT Education Group, has announced its acquisition of fellow Canadian corporation, KGIC Education Group, with plans to further realise its “corporate vision of exporting Western education to emerging countries in Asia” (page 6). Meanwhile forward-thinking universities are also getting in on the act: a New Zealand institution has taken over two local private colleges to enable greater through-traffic on to its programmes, and a US university severed its relationship with a resident IEP to forge its own Asian-centric English language department and plans (page 7).

Ultimately, governments worldwide have to balance the opportunities that international education brings – both financial and cultural – against the risks of abuse of a visa system. While they struggle with this, individual colleges are intent on moving in a positive direction.

Regulation with intent

UK tries to assert control over student visa process.
CIBT takes over KGIC Education Group in Canada.
Aoraki Polytechnic in NZ buys college and language school
Eignt Geos language schools in Australia go to into administration.
ELS Language Center closes in the USA.
Navitas expands in Australia and enters US.

Agency News
Schools associations organise agent roadshows
EduSA invites Italians to Cape Town
ICEF in Miami and Alphe in Japan/Korea

Agency Survey
Czech optimism
Racking Poland’s outgoing student market for the first time we discover language students are intent on learning English in either the USA or the UK with general and summer vacation courses high on the list of wants

Italy Feedback
Fewer US students took part in their year’s Feedback survey on Italy and schools received a very high satisfaction rating from all respondents.

High schools and agents
Independent high schools are increasingly looking to attract overseas students, and agents play a crucial role in this. Gillian Evans reports.

English plus sports
Language schools in the UK offer a range of English plus sports courses in order to attract new students and maintain an up-to-date course menu.

Course Guide
English by the beach
There are in fact a surprising number of English language schools that are located very close to a beach, so for those students who really want to blend an educational and leisure vacation, we provide a guide to English language schools worldwide that are within 1km of the coastline! And another similar guide to non-English language teaching beach-based schools will follow later in the year.

Global Comparison
The Status survey is a venture by Language Travel Magazine that aims to gather specific market data about all of the main language teaching markets in the world. Through our initiative, it is now possible to compare world market statistics.

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